As the modern world seeks bigger, faster, stronger and cheaper, it is learning that this comes at a steep price.

We are all witnessing how our greatest natural resources are being decimated, and experiencing first hand the detrimental effects on our health and quality of life.

For centuries, the pyrethrum flower—nature's own insecticide—has helped mankind control pests naturally, powering a kinder, safer, and healthier world.

And more importantly, behind each flower there are thousands of farmers, entire communities … who plant, handpick and process year round.

They are creating better futures for themselves and for their families as they generate more revenue to meet life’s necessities, and gain an opportunity to actualize prosperity.

COMPANY PROFILE

We are a purpose-driven U.S-Kenya company
committed to creating a safer and healthier world.

We work with our partner farmers to provide invaluable access to regenerative farming practices, technological resources and financial infrastructure. This sparks deep socio-economic change, eventually leading to 
self-reliance and sustainable growth and development.

We are a dedicated team of researchers, engineers, agronomists and support teams focused on continuous innovation that transform lives and redefines industries.


OUR VISION

Driving sustainable human flourishing.

#FOLLOWTHEFLOWER

Follow our journey on social media as our story blooms.